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Companies come under fire for various reasons. From whistleblower reports, negative employee feedback on public forums to efforts from competitors to tarnish a business’ name, companies have a lot to worry about when it comes to reputation management. With the world being…
How you manage the online reputation of your business can be a game-changer for your company; it can either make you the king of the industry or bring you down in no time. Let’s face it, it’s easier to build a reputation,…
In the online world, many companies want to know how they can improve their reputation online for leads and sales effectively. Situations involving negative reviews and campaigns against a company can become nuanced and complex to handle from a company’s standpoint and…
A successful brand building process helps in increasing the sales and advocating your product or service to the potential customer.The process involves defining the target audience, working on the brand mission, conducting market research, creating a value proposition, working on the brand…
With each passing day, the online world we are getting more and more involved with the online world. The internet surrounds our every activity. May it be food to exercise, for everything we search the internet. The role of web content in…